3 minute read
March 5, 2019 at 10:30 AM

How to Know If You're Using Social Media the Right Way

Are you looking for a marketing platform that is guaranteed to get your message seen? Then social media is a clear choice. There are over 3 billion people using social media, and marketers have noticed social media to be useful for increasing exposure (90%), increasing traffic (75%) and building a loyal fanbase (63%).

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4 minute read
August 3, 2017 at 9:00 AM

The Social Media Marketing Checklist for Small Business Owners

Most small business owners understand the importance of social media marketing for building brand awareness and engaging with customers. What you may not know is how important it is to make your social media strategy an integrated part of your overall marketing strategy, with goals that are measurable and achievable and a commitment to consistency.  

In this post, we’ve put together a social media marketing checklist to help guide small business owners in developing a social media management plan. Follow the steps to get started or, if you’re already set up on social media, keep them in mind as you revisit and refine your plan.

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