6 minute read
November 15, 2017 at 9:00 AM

Top 10 Marketing and Advertising Terms for 2018

As a business owner or marketer, you probably have a good handle on the language of marketing. But maybe you’re not fluent in digital advertising jargon or radio speak, or you’ve run into the occasional acronym that requires a Google search. We’ve all been there, especially as new digital platforms are taking off or search engines change the rules.

That’s why we’ve listed ten marketing and advertising terms below, to help ensure you’re on top of relevant trends and checking the right boxes into next year with your campaigns.

And if you want to dig even deeper, we cover more marketing, radio, and digital advertising definitions in our ebook, The Ultimate Guide to Marketing & Advertising Terms.

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