Breaking: In the world of social media marketing, keeping up with all the changing platforms is a job in itself. That’s where we come in. Read on to get caught up with what’s happening.
Throughout the past couple of months, Facebook has shown its loyalty to marketers by giving them more control over where ads are shown. Facebook Ads Manager has been undergoing several changes that will hopefully lead to a more streamlined, intuitive platform. Additionally, Facebook has been looking to get out in front of “messaging-centric” marketing by speculating that they may bring messaging back into the main platform as opposed to redirecting users to a separate messaging app.